Grassroots Advocacy Manager, Government Relations
ABOUT NAIFA NAIFA (National Association of Insurance and Financial Advisors) is the premier professional association representing insurance and financial advisors across various products and practice areas. Dedicated to protecting the business interests of its members, NAIFA also advocates for favorable tax policies affecting financial products. With a focus on member success, NAIFA offers continuing education, sales and management training, and a robust professional network to foster career growth and excellence. ESSENTIAL FUNCTIONS
- Assist in developing strategies to identify, cultivate, and maintain relationships between NAIFA members and elected officials.
- Implement programs and develop materials to strengthen connections between NAIFA members and policymakers.
- Maintain and suggest improvements for Quorum reporting systems and processes
- to capture state and federal relationships and interactions with lawmakers
- to track and mobilize efforts in state and federal districts addressing key public policy issues
- Ensure regular sharing between state and federal lobbyists and grassroots contacts regarding interactions with lawmakers, as well as policy and regulatory initiatives.
- Facilitate initiatives to strengthen grassroots relationships, including in district fundraising events, advocacy training, and communications.
- Oversee NAIFA’s Financial Services Advocate academy and track participation.
- Maintain grassroots webpages on NAIFA’s Advocacy Action Center, NAIFA.org, and manage the annual updates of NAIFA’s GOTV Site.
- Manage targeted grassroots action alert campaigns, coordinating with advocacy partners and internal stakeholders.
- Advise the Grassroots committee and chapter grassroots leaders on program developments, performance, and growth.
- Oversee the development of the chapter, grassroots chairs, their CAO duties, and prepare materials necessary for training the chairs.
- Collaborate with the Communications/Marketing team on GOTV messaging and social media campaigns.
- Develop resources for legislative fly-ins and Capitol Hill events, including mobile tools and in-district meeting materials.
- Oversee scheduling and tracking of appointments for fly-ins and district meetings; communicate updates to lobbyists and consultants.
- Implement grassroots-related activities at NAIFA events and promotes member engagement.
- Partner with the MACS team to support the appointment of chapter grassroots chairs.
- Build systems to strengthen relationships in targeted districts through regular communication (calls, briefings, and updates).
- Develop recognition programs for association advocates.
- Manage direct communications with advocates, including regular updates and intelligence sharing.
- Design and deliver live and virtual training programs, including speaker coordination and content development.
- Coordinate with the PAC to engage advocates in fundraising events and district activities.
KNOWLEDGE, SKILLS, AND ABILITIES
- Strong understanding of the legislative process
- Proficiency in Microsoft Office Suite
- Excellent written and verbal communication skills
- Strong proofreading and editing abilities
- Excellent interpersonal and customer service skills
- Strong organizational and project management skills
- Experience with databases and data management systems
- Ability to work effectively in a bipartisan environment
- Collaborate effectively with colleagues and contribute as a team player
- Maintain consistent attendance and professionalism in all interactions
EXPERIENCE & EDUCATION Bachelor’s degree and a minimum of four (4) years of related experience (preferably Capitol Hill or grassroots advocacy experience), or an equivalent combination of education and experience. Apply tot his job Apply To this Job